1 · FindBring the right leads in
2 · FilterReach each one in the first minute
3 · FollowTrack every interested lead to a sale
Use case page

Lead distribution software that routes every lead in seconds

Short answer

WeScaler Lead Distribution routes every portal, ad and call lead to the right broker by city, project and budget, with round-robin rules, channel partner ownership checks and SLA alerts.

01

A familiar story in real estate

Meera said yes to a Saturday visit. Now the lead has to reach the right broker, the visit has to be confirmed, and her questions about possession and payment plans have to be answered before she signs elsewhere.

A lead assigned to the wrong person, or to nobody, is as good as lost.

02

How Lead Distribution changes it

Lead distribution routes each lead by project, location, language or workload, and reassigns it if nobody responds.

For brokers, channel partners and developers, it is set up around three jobs. For round robin allocation, the lead is routed to the right person and reassigned if ignored. The same flow covers portal lead integration and channel partner ownership, each with its own script and rules.

03

Step by step: round robin allocation, portal lead integration and channel partner ownership

Take round robin allocation. Here is what happens, in order, from the moment the lead appears:

  1. Leads from every source land in one queue
  2. Rules route by project, location or load
  3. The assignee is alerted on WhatsApp
  4. Unanswered leads are reassigned
04

What comes back to your team

Every lead has an owner within seconds, and every owner gets an alert on the mobile app.

05

Where this sits in Find, Filter, Follow

Lead Distribution is part of the Follow stage. Leads and call outcomes flow between every tool, so you can start here and add the rest later.

06

What it costs

Lead Distribution is included in the Custom (₹8/min*) and Enterprise (₹10/min*) plans, alongside AI calling.

Compare all plans. *Rates may vary based on client requirements.

07

FAQs

How does WeScaler handle round robin allocation?

Lead Distribution handles round robin allocation automatically: leads are reached fast, qualified with your questions and handed to your team with a summary in the CRM.

What does it cost for real estate teams?

AI calling runs from ₹3 to ₹10 per connected minute*. Starter (₹3) and Growth (₹6) are prepaid packs of 5,000 minutes; Custom (₹8) and Enterprise (₹10) are custom builds. *Rates may vary based on client requirements.

Does it integrate with my existing tools?

Yes. WeScaler connects to 99acres, MagicBricks, Housing.com, Meta and Google lead ads, Google Sheets and webhooks, and syncs with Salesforce, Zoho, LeadSquared and HubSpot.