An AI voice agent that calls every lead in 60 seconds
WeScaler AI Calling calls every new lead within 60 seconds in Hindi, Hinglish, English and other Indian languages, qualifies intent and budget, and books the next step. It works on its own or with the rest of the stack, with ready playbooks for real estate, finance, D2C, education and auto dealers.
The problem
A lead fills a form at 9:40 pm and moves on with their evening. Your team calls the next morning. By then a competitor has already called, answered their questions and booked the next step.
Leads like this are not lost on price. They are lost on time. Human callers work shifts, one call at a time, and the backlog grows every evening.
How a call works
The AI voice agent dials the lead from a DLT-registered number, introduces your business, and listens. Speech is turned into text, a language model decides the next line within your script and knowledge base, and the reply is spoken back in a natural voice, usually in under a second.
If the lead asks something the agent is not allowed to answer, such as an unlisted price, it says so and books a callback with your team instead of guessing.
Hinglish that sounds human
Indian buyers rarely stay in one language for a whole call. The agent speaks Hindi, English, Hinglish and major Indian languages such as Tamil, Telugu, Marathi, Bengali, Kannada and Gujarati, and switches when the caller does. It handles interruptions, pauses and "ek minute" moments the way a trained caller would.
Qualification and handoff
You decide what counts as qualified: budget, timeline, location, product interest, or any field you need. Each call ends with a structured lead summary, a transcript and a recording in your CRM. Interested leads are tagged and assigned to a salesperson, and site visits, test drives or callbacks are booked on the call.
Use cases by industry
The same AI voice agent runs different playbooks by industry:
Compliance: TRAI, DND, DPDP
Calls go out from registered numbers in the right series, DND preferences are checked before promotional calls, and consent and opt-outs are logged against each lead. Read the TRAI rules and DPDP consent for detail.
Pricing
AI calling costs ₹3 to ₹10 per connected minute*. Starter and Growth are prepaid packs of 5,000 minutes; Custom and Enterprise are built around your business.
Compare all plans. *Rates may vary based on client requirements.
Starter
- Ready-made AI calling agent
- Hindi, English, Hinglish and major Indian languages
- Upload a CSV and start calling
- Recordings, transcripts and call board
Growth
- Everything in Starter
- Your own script
- Portal and ad leads called in 60 seconds
- WhatsApp follow-up, Sheets and CRM sync
Custom
- 12 agents: 2 live at launch, the rest built to your requirements
- 12 team logins, no usage capping
- CRM, mobile app with dialer, lead distribution
- Dashboards and WhatsApp at Meta's cost
Enterprise
- Everything in Custom
- Custom integrations and multi-brand setup
- Dedicated success manager
- Compliance review and priority support
*Rates may vary based on client requirements. Billed per connected minute; unanswered dials are free. Self-serve packs are prepaid; top up any time. Prices exclude GST.
What comes back to your team
Plan on 2% of leads called coming back as interested. Each arrives tagged Tier 1, 2 or 3 with a recording and summary, so your team calls the hottest buyers first.
FAQs
How much does an AI calling agent cost in India?
AI calling runs from ₹3 to ₹10 per connected minute*. Starter (₹3) and Growth (₹6) are prepaid packs of 5,000 minutes; Custom (₹8) and Enterprise (₹10) are custom builds. *Rates may vary based on client requirements.
Is AI calling legal in India?
Yes, within the rules: registered numbers, DND checks for promotional calls, logged consent and opt-outs, and RBI calling hours for collections.
Can the AI agent speak Hindi and Hinglish?
Yes. The agent speaks Hindi, English, Hinglish and major Indian languages such as Tamil, Telugu, Marathi, Bengali, Kannada and Gujarati, and switches when the caller does.
Does it integrate with my CRM?
Yes. WeScaler connects to 99acres, MagicBricks, Housing.com, Meta and Google lead ads, Google Sheets and webhooks, and syncs with Salesforce, Zoho, LeadSquared and HubSpot.